ZUMBATOMIC JAKARTA TO DUBLIN

MARKETING TIPS & TOOLS

HOW TO INTRODUCE THE ZUMBATOMIC^® PROGRAM TO SCHOOLS (PART II)

Children from Jakarta to Dublin, Nairobi to Dubai and New York to New Zealand are having a blast and enjoying the many benefits of the Zumbatomic^® program. Currently, there are only 11,000 Zumbatomic classes listed on zumba.com. Because there are billions of children worldwide, there are countless opportunities for you to get them up and jamming!

ZIN^™ Member Heather Ophir of Novato, California recommends introducing the program to the school’s principal, teachers and involved parents. Give them the new Zumbatomic brochures (available soon on ZIN Home under Marketing Materials) and invite them to learn more about the many benefits of the program atzumba.com/zumbatomic.

ZUMBATOMIC® PROGRAM BENEFITS Increases attention span, concentration, coordination and focus Enhances self-confidence Encourages social development Provides a safe, positive atmosphere before, during and after school Prevents and alleviates childhood obesity

You can offer to teach a free class after school, during a physical education session, at school carnivals or other events. Once the school administrators see the program in action, they will be thrilled to incorporate it full-time.

“It’s an easy sell,” says Heather. “So many kids have to hang around campus after school because their parents are working. They’re stuck in standard, non-stimulating daycare programs. The Zumbatomic program offers an enrichment opportunity — students are exposed to world music and exercise and get the chance to hang out with their friends.”

Check out this article for more tips.